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How effective is Account Based Marketing?

The term Account-Based Marketing (ABM) is a buzzword that took the world by storm in recent...

What's the best Outbound Marketing channel for you?

So you’ve decided to try your hand at outbound marketing to help drive up your sales....

6 Marketing Benefits of Webinar

How webinars can help your marketing strategy and increase lead generation Following the trend of switching...

B2B Sales Digital Transformation: 2021 Insights and Trends

By now we are all well into the new 2021, a year that we eagerly awaited...

5 Ways to Write a Cold Email Follow Up

The cold email can never stop at just the one email. Think about it — how...

8 Cold Email Do’s and Don’t’s (with examples!)

Writing a successful cold email is a modern art form. Whatever people say, it still remains...

How to Raise Brand Awareness with Email Marketing

At a time of disconnect and uncertainty, Company Z saw an opportunity to teach people to...

How to Do B2B Lead Generation: Step-by-Step Guide

No matter who you are, what you sell and what your business model is, we can...

Bringing Diversity and Inclusion to the Workplace

In the 21st century, the impact businesses have on society is being monitored more than ever,...

Making a Difference During the Pandemic with Lead Generation

Company UX was dedicated to bringing safe and reliable laboratory testing to people in Africa in...

How to Enter New Market with Lead Generation

Summary Company X-s, a business with an established place in the market in the Netherlands and...

Transforming Assets and Building Leads

Company X were looking to expand their network and improve the quality of their leads. They...

Opening Doors: New Leads and New Visitors

X-Plora saw a window of opportunity for their industry at the time of closed doors and...

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